01
Count the overhead
Rent, equipment, insurance, admin time, waste, travel, and owner draw.
Built by trades. For trades.
Your $85/hr rate is actually $41/hr after overhead.
Rent. Machines. Insurance. Unpaid hours. Scrap. Travel. Owner draw. Put the full number in the quote before the work starts.
Know the number before you quote.
The real numbers
Quote work that covers the work.
02
Set the rate
See the rate your operation needs before you write the estimate.
03
Protect the quote
Use practical estimate, change-order, rush-fee, and expiration language.
What’s inside
The numbers. Then the language to use them.
The planned TRUE RATE Kit is a digital working set for owners who need a clearer starting point for shop and field quotes.
Real Rate Calculator
A web calculator and downloadable spreadsheet for your operating inputs.
Quote Templates
Estimate, change-order, rush-fee, trip-charge, and quote-expiration templates.
Small Job Check
One-page reference for the jobs that keep you busy and broke.
Price Pushback Replies
Twelve straight replies for the ‘your price is high’ conversation.
For working owners
Machine shops. Weld shops. Mobile service. Field work.
Available now